People that are still unfamiliar with the manner in which business is conducted out there tend to assume that businesses try to earn the maximum amount of profit from every single item that they sell at this current point in time. This is obviously not the way of the world at all, since businesses know that making razor thin margins on each individual product in their catalogue allows them to greatly increase their overall rate of profit on an annual basis without a shadow of a doubt.
You see, when you have thinner margins, your prices can come lower than what your competitors are asking for, and as a result of the fact that this is the case you can earn more overall from commercial pressure washing. This might lead you to wonder how less profit can lead to more profit since this initially seems like it is the opposite of what should actually occur. The thing is, businesses use these razor thin profit margins to amass a huge number of customers, and focusing on this will help you see why this technique works so well for them.
Pressure washing companies get lots of clients through simple guerilla marketing. Try to canvass nearby neighborhoods and see how many of them are willing to find people for pressure washing services. Something as innocuous as pushing a flyer under their doors can help them keep you in mind whenever they are looking for pressure washing at the next available interval. The goal here is to remind customers that you exist, and when you have enough your profit will start to shoot straight through the roof so it’s worth giving this a try.
